MEDIA BUYING & PLANNING
At Entertainment Creative Group, our number one goal is creating fun, engaging content that completely cuts through the clutter. However, we realize that content creation is only half the battle. Knowing where and how to activate your media is what drives business, and what separates success stories from wishful thinkers.
With ECG as your guide, you’ll craft amazing content and get eyes on it that matter. We are a one stop shop that creates amazing videos, and curates their media placement to drive results. In short: we’re what you’ve always needed.
Partnering for Media Planning Success
One of the keys to successful media buying and planning is working with a tried-and-true team who just flat out know their stuff. We know that making videos isn’t cheap, and we want our clients to get the most bang for their buck. A single video can have a huge impact, if you plan it right. Therefore, it’s mission critical to put your media buying dollars in the right hands.
Working in concert with the industry-leading firm Media Brokers International, we guarantee incredible results. For years, ECG and MBI have coordinated some of the most effective and wide-reaching campaigns in our clients’ various histories. With our proven track record and invaluable experience, you can rest assured you’ll get the most value possible out of your advertising dollars.
Media Buying Services & Areas of Expertise
It goes without saying, but our media buying and planning services run the gamut. No matter the media channel—be it digital, print, cable, etc.—we’re fully equipped to deliver results.
Our full list of media services include (but are not limited to):
- Strategic Media Planning and Buying
- Research and Analysis
- Competitive Data
- Campaign Management
- Consolidated Billing and Reconciliation
- Negotiation of Added-value
Additionally, our areas of expertise are vast. New modes of advertising appear seemingly every day, and at ECG we’re quick on our feet to adapt and assimilate. Plus, our intimate knowledge of new media techniques and best practices allows us to redirect with ease.
Some of our most well-honed areas of expertise include:
- Programmatic Digital Display
- Broadcast Media, including TV/Radio
- Social Media & Influencer Marketing
- Print Media
- Out of Home Media, including Outdoor, Transit and Point of Sale
- Sports & Event Marketing
- Multicultural Marketing
- Consumer and Trade Marketing
Make The Most of Your Media Buying
Your company, your brand, your story deserves to be told. Making engaging content is a huge step towards that goal, but it’s far from the last. Formulating an effective plan to get your awesome spot out into the wilds of consumerdom—and not breaking the bank in the process—is the last piece of the puzzle. Once you’re empowered to do this, there’s no stopping you.
If you’re ready to make the most of your media buying dollars, reach out to us at [email protected]. We’re ready to make media buying magic with you.