Backwoods | Always True – Bas, Ep. 2

Episode 2 of the Always True branded content campaign leaves you fiending for more.

This is a branded content mini-doc that means business, y’all. We open on a quick re-cap and intro, then BOOM!, just like that we’re right back into the action with Bas. 

Episode 2 of “For the Dreamers” picks up where episode 1 left off: with Bas en route to check out a new wardrobe piece he has in the works. Where episode 1 is all about introducing the Fiends brand and it’s messaging, episode 2 showcases the clothes-making process in action. From the actual clothing designer to the printing facility, our run-and-gun cinematographers follow along with Bas’ every move. The shots are crisp and immediate, just like the Fiends brand itself.

Where this episode really shines, though, is the editing. In Emily’s always capable hands, the cut really shines. Between the playful toying with camera movements to the subtle forecasting for future episodes (which are equally as dope), the whole spot really sings.

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