The ECG team did their homework in pre-production (as usual) to ensure this ambitious overnight shoot for Bauerfeind went smoothly. This spot (along with another featuring basketball players) was shot on location at Windy Hill Athletic Club. The main challenge this project presented was packing all key information about the Bauerfeind GenuTrain brace into only 15 seconds. Our writing team did a great job making the scene feel natural, while still getting all of the information needed across to the audience. Contact ECG Productions for your pre-production needs.
Client: Bauerfeind | Profile: Commercial