The ECG Productions team is not one to shy away from a challenge. This video for AT&T/Netgear is the product of hours of planning, practice and innovative thinking. Using handmade sets and hand-crafted puppets, the ECG team designed and executed a completely original and fresh video concept to feature AT&T’s newest mobile hotspot device. The commercial was shot in 4K at ECG’s in-house studio in Atlanta, GA and features a combination of highly coordinated practical effects (executed by a team of 7 puppeteers) and seamless digital compositing. The final result is a showpiece unlike anything ever seen before in advertising.
Client: AT&T/Netgear | Profile: Commercial