How is the ECG blog organized?
The ECG blog is organized around production decisions: creative strategy, business of video, on-set work, post-production, animation, marketing, and the practical questions clients ask before they make something.
Topic
Audio can make or break a project. We're lucky to have a great audio department that has been writing helpful audio-related content for years. These blogs will give you a behind-the-scenes look at our process, whether that be on-set or in post-production. Our audio team has written helpful posts about directing voiceover talent as well as opinion pieces like Silence and Why it's Importan t. If you have an interest in audio, you're sure to find something worth reading here.

Features, field notes, and practical production thinking.
Topic Archive
Go deeper into the creative, production, post, and business decisions behind this kind of work.

Strategy
Strategy
I Give Good Voice-Over is a strategy read for teams deciding who the video needs to reach, what it needs to say, where it will live, and what has to be clear before production dollars move.
Updated 2021
Read article
Production
Production
Video Production During the Pandemic is a production read about what needs to be planned, captured, protected, and handed to post so the finished piece has a real chance to work.
Updated 2021
Read articleFAQ
Move from research into the right ECG service, related work, or next article.
The ECG blog is organized around production decisions: creative strategy, business of video, on-set work, post-production, animation, marketing, and the practical questions clients ask before they make something.
Yes. Each article connects research, production context, service paths, portfolio examples, and next steps so a reader can move from learning into a smarter project conversation.
Yes. Preserved articles are part of the SEO and LLM foundation. Mason and the ECG team can refresh older posts with better images, internal links, FAQs, schema, and current production context while preserving useful legacy permalinks.
Keep Exploring
Topic pages should connect the article archive to the ECG services, portfolio examples, and next decisions behind the same production need.
Services
These service paths show where the production, post, animation, or package conversation usually goes next.
Service
Social Media Video Services from ECG Productions connects creative, production, post, and platform strategy around a campaign or brand goal.
Open pageService
Television Commercial Production from ECG Productions connects creative, production, post, and platform strategy around a campaign or brand goal.
Open pageService
Voiceover from ECG Productions helps the finished video sound clearer, more controlled, and more useful in the final edit.
Open pageService
Web Commercial Production from ECG Productions connects creative, production, post, and platform strategy around a campaign or brand goal.
Open pageWork
These examples show what the service, article, or category can look like in finished work.
2D and 3D Animation
TextNow | Phone Service in an App - Social Campaign shows how designed motion can make an idea clearer, more memorable, and easier to follow. It helps teams compare...
Open page2D and 3D Animation
Arby’s | Arby’s Foundation Impact shows how designed motion can make an idea clearer, more memorable, and easier to follow. It helps teams compare script clarity, st...
Open page2D and 3D Animation
The Arthur M. Blank Hospital: Amazing News From CHOA shows how designed motion can make an idea clearer, more memorable, and easier to follow. It helps teams compare...
Open pageRelated articles
These pieces add context around process, budget, creative choices, common mistakes, and what to ask next.
Business
VR Filmmaking: What It Is, Why It Matters, and How It’s Changing Storytelling shapes the budget conversation: the scope drivers to understand, the risks to plan arou...
Open pageBusiness
Video Industry Salaries 2023: What You Need to Know shapes the budget conversation: the scope drivers to understand, the risks to plan around, and the decisions wort...
Open pageBusiness
WHAT PRODUCERS CAN LEARN FROM ICE CREAM shapes the budget conversation: the scope drivers to understand, the risks to plan around, and the decisions worth making bef...
Open pageBusiness
Video Contracts Part 2: What Types Of Contracts Do You Need For Video Production shapes the budget conversation: the scope drivers to understand, the risks to plan a...
Open pageNext step
When this starts to sound like your situation, bring ECG the goal and the constraints.
Share This Topic
Share the article, project, or service page with a teammate, client, producer, or stakeholder who needs the context before the next decision.