Commercials are almost a no brainer for us at this point. That’s not to say that every commercial project that comes through our door won’t demand varying amounts of pre-production, writing, shooting, editing, animation, graphics, sound design… what was that about no brainer we mentioned? Maybe that’s not quite right. It doesn’t matter how many of these we’ve done, we still love the challenge even the simplest commercials present. And they are a huge chunk of our best work. Besides being entertaining, they also have to deliver a concise, on-brand message, and a pretty effective call to action to boot. They are the seemingly simple video production standard that’s been around for as long as the medium, almost. But there’s an art to commercial video production that, we think, at least, we’ve mastered from a decade plus of making them.
Awesome animation can really show off the best features of a product. For example, here’s how we did it for the Infinity 4PS for the PlayStation 4, a SCUF Gaming controller.
If you’re a fan of the “Neck to Toes” commercial we created for Resurgens Orthopaedics then you’ll love this quick 0:15 cut-down, too!
The Atlanta Hawks and Sharecare brought in some famous faces to announce the launch of their Sharecare Movement. This brisk commercial gives Atlantans the facts while also keeping it exciting.
Have you ever struggled with finding parking? Don’t lie, we know you have. Watch this hilarious commercial for ParkMobile by ECG Productions learn a better way.
Pulling together a product video can require multiple locations and perfectly-timed shots, but it’s worth it when the finished video looks like this one.
Do you struggle with finding parking? Add on the stress of needing to be on time to a meeting, and it’s even worse. This video shows you how to fix the issue.
Get animated, 3D animated with this iJet sales video produced by the animation-savvy team at ECG Productions. This high-tech concept is very cool to watch.
Steal a glance at what makes Mercedes-Benz the king of the road in this product demo video for the 2017 Mercedes-Benz C-Class Coupe.
ECG Productions is proud of the work we’ve done, and from live action to every kind of animation, this show reel demonstrates just what we’re capable of. Check it out!
Unlike the cold sores in this spot, we’re all about putting this punchy 0:15 commercial for Campho-Phenique on display!
The 2018 Mercedes-Benz E-Coupe is a beautiful car. Like, REALLY pretty, y’all. Take one look at this product demo and you’ll be itching to get behind the wheel.
Check out Atlanta’s own top-of-the-line film and sound stages, Blackhall Studios. A combination of drone footage and 3D text graphics make this promo video POP!
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