National broadcast television commercial for Kim Kardashian’s new perfume fragrance “True Reflection.” Interested in producing a television commercial for the local or national market? Contact ECG Productions today!
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Commercials
Lighthouse Beauty | Kim Kardashian True Reflection TV Spot
A national broadcast commercial for Kim Kardashian's True Reflection fragrance, produced for Lighthouse Beauty. The finished spot presents the celebrity fragrance as a polished beauty campaign while keeping the product and campaign identity clear on screen.
The original Vimeo release is no longer publicly playable, so this verified campaign image is preserved instead of showing a broken or unrelated video.
Portfolio ProjectCommercialsDec 2012
Verified archive stillProject Story
Lighthouse Beauty | Kim Kardashian True Reflection TV Spot is about the story behind the work.
Lighthouse Beauty | Kim Kardashian True Reflection TV Spot works best as a real production reference when the page makes the audience, purpose, production choices, and final use case easy to understand. The value is not the category label; it is the story of why this kind of work exists and what a client can learn from it.
Story Read
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Campaign work has to land the offer, tone, and brand memory fast enough for the channel where it will live.
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Lighthouse Beauty | Kim Kardashian True Reflection TV Spot shows the practical choices behind the work: audience, format, pacing, production value, finish, and the places a similar piece would need to live after launch.
Creative Read
The project was a national television deliverable for Lighthouse Beauty's True Reflection fragrance campaign featuring Kim Kardashian.
Production Read
ECG's role was to turn the fragrance campaign into a finished broadcast spot with a concise, product-centered story and premium beauty positioning.
Next Step
The page preserves the campaign's actual commercial so viewers can judge the tone, pacing, and relationship between celebrity, product, and brand for themselves.
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The page gives context around the audience, pacing, production value, brand presence, format, and the job the work needed to do. Those details matter more than style alone.
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