HR Videos that are almost as fun as toys
Everyone remembers what it was like to walk into Toys-R-Us as a kid, right? It was a magical experience, with the promise of cool toys and hours of adventure ahead. First and foremost, the Toys-R-Us HR department wanted people to know that playful spirit is what drives them, everyday. So we made sure that’s what comes through in these videos. How? Well, for starters, what better place for some cool animation than in a video for Toys-R-Us?
We also shot interviews and captured some great footage of the people who make the company special. In a stroke of nostalgia-fueled brilliance, we intercut it all with some well-placed clips of Toys-R-Us’ old commercials. It brings out the kid in us, and for a client like this, that’s exactly what we needed.